Seth Williams

Assistant Director, Head of External Affairs

Seth Williams is Head of External Affairs for the ABI and de facto deputy to the Director of Corporate Affairs and Climate Change. Overseeing the ABI’s Public Affairs function, Seth is responsible for the strategic development and delivery of the ABI’s political and wider stakeholder engagement in the UK, working in close collaboration with colleagues across the organisation and member companies.  In addition, he supports the Directorate on the development of our over-arching communications and advocacy strategy as well as on key priorities such as the development of cross-industry reforms.

Seth joined the ABI from the international train operator Eurostar in 2012 and has more than twenty years’ experience in politics and public affairs across UK and EU affairs. Prior to working in public affairs, Seth read German and Russian at the University of Bath and worked subsequently as a senior Parliamentary aide. 

Seth also previously trained and worked as professional musician. He is a former trustee of the charities Creative Futures and Making Music.

He can be found on Twitter at @Seth_SW1