Jon Greenwood

Acting Chief Executive Officer, Direct Line Group

Jon was appointed Acting Chief Executive Officer in January 2023. He joined the Group in 2000 and has over 30 years’ experience in the insurance industry. He had previously been appointed the Group’s first Chief Commercial Officer leading on Product and Trading Strategy with responsibility for providing a strong commercial overview across all trading areas working closely with the leaders of the Motor, Household, Commercial and Rescue teams, identifying and responding to market trends and driving commercial opportunities. He was also responsible for the Group’s Commercial brands; leading strategy, developing customer propositions, enhancing the brands and delivering efficiencies within the Commercial businesses.

Jon was previously Managing Director of the Group’s household and life businesses. He joined the Group as Product and Pricing Director for UK Partnerships. Before joining the Group, Jon held roles at HBOS, MBNA and Pinnacle.